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Print Marketing Idea #1

Paper airplane created as a monthly promotion by designer Michelle Yao.

Paper Airplane Print Marketing Idea

Looking for an effective promotion piece to hand out at the next networking event or trade show?
Something inexpensive, fun and customized with your logo, tagline and contact information? What is more fun, or less expensive, than a paper airplane?

If you remember the last time you made a paper airplane, you’ll remember that all you needed was a sheet of paper. Once folded, it’s a fun item to toss around a room, or compete with others. Better yet, it will help you stand out from your competition. For creative inspiration, click here to see how graphic designer Michelle Yao created a series of calendar pages to be used as paper airplanes.

How to get started

A number of websites offer free templates for paper airplanes. I found this Paper Airplace template, with instructions,  at http://www.funpaperairplanes.com. Simply place the template (page 3 of the pdf) into an 8.5 x 11 document. Then place other graphic elements on the the wing sections.  You will probably want to print out a sample and test the folding and graphic placement before having a large quantity printed.
This may be printed as an 8.5″ x 11″ flyer, unfolded. Let your potential clients have the fun of folding and playing!

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